This year for Fashion Revolution week we are shining the light on different individuals who are working to bring change to the fashion ecosystem. Whilst remembering the Rana Plaza incident, we wanted to focus on conscious fashion revolutionaries.
Meet Freya. She is the lead designer at a sustainable fashion brand, Omnes. She takes some time out to talk to Swap Rebellion about the little things that have brightened up her day during the pandemic.
How would you describe your current mood?
My current mood is positive, I’m enjoying the extra time being at home has given me.
What effect has COVID 19 had on you and your business?
At the moment we’re working towards a pre launch, so just figuring out the best way of doing that in this current climate.
What effect had COVID 19 had on your supply chain?
Overall we haven’t been too badly affected. Some suppliers we were just starting to work with have had to close down temporarily but we’re able to adapt as we go. We’re just excited to launch and focusing our energy on that.
What has been the biggest challenge during this period of lockdown?
I think I feel like because I’ve got more time on my hands I feel like I should be using it to be productive 100% of the time but of course it’s impossible to be productive and inspired all of the time so just trying to be kinder to myself.
What have you done during lockdown to innovate?
I have been using my spare time to focus on a mission I’ve had for a while to build a community of fashion designers to learn from and educate each other called @protect_your_mother – watch this space!
What small act of kindness has someone shown you or that you have shown someone during the lockdown?
Actually today one of our friends cycled over and delivered us a loaf of bread totally out of the blue. It was so nice to have a chat and actually we had just run out of bread so it was perfect timing. I painted some cards the other week and sent them off to my family and some friends that are living on their own to hopefully brighten up their day.
How do you think this crisis will affect the fashion industry?
I am hoping the industry takes this pause and really thinks about how it is currently operating and uses this as an opportunity to reset.
How do you think you will need to do things differently in your business post lockdown?
We have set out with a mission to make sustainable fashion accessible to everyone, putting the planet at the core of every decision we make. So for us it will be back to business with even more determination and passion to make a positive impact.
What would you advise our followers to keep their spirits up during lockdown?
Yoga! I don’t know what I’d do without it!
Watch Freya's video interview @Swaprebellion
Check out Freya's Instagram @freya_simonne @protect_your_mother
Learn about Fashion Revolution here